5 Tips For Business Bloggers

Hope your weekend was good.

I just read an article in Information Week about how 5 executives are using blogging to their personal and professional advantage. The author offers 5 tips. I thought I’d add my 2 cents worth.

Tip #1: Use Your Clout
Be the expert. That is the beauty of the blog. Writing about what you know considers you an expert.

Tip #2: Don’t Mix Work and Play
Have a focus or theme to your blog. There are over 8 million blogs (and growing). Yours better be unique.

Tip #3: Keep it Human
Your human, keep it that way. The internet is a very impersonal environment. Blogs provide a more personal side.

Tip #4: Find the Time
This is an important one. If you don’t have the time to write, people won’t take the time to read it. And that’s the whole point, isn’t it?

Tip #5: Don’t Be Afraid to Take Stock and Eat Crow
You know your own boundaries. If you’re putting it out there, you better be ready to accept responsibility. What you think may not be what you want to write.

Read my post on Blogging for Business. Also read my full length article on how to blog and the advantages and benefits of blogging for your business.

‘til next time.