Real or Email Spam?
I just received an email from Sprint asking for a survey and in return $10 off my bill. Great I thought until I looked a little closer to the email.
I Take That Personally
Provide trust. Use a personal greeting in your email newsletters or your customers may think your legit email is spam or phishing email.
They Got Me…I Opened It
What looks like an important package is cleverly disguised as merely a sales letter.
Test Your Email Newsletter in the Most Popular Email Programs
Before you send out that fabulous designed and well written email newsletter, don't forget to test in the most popular email programs.
Always Add Alt Text to Image Tags in Your Email Newsletters
In every email newsletter campaign, make sure you include alt text within your images so when email programs turn off images, yours text will display.